Decision Analysis
Research and commentary from the Decision Analysis team

Books & Articles

Two widely cited books on jury selection and dozens of articles on trial communication, persuasion, and strategy, including work published in Law360, Verdict, For The Defense, and The Advocate.

Reforms to Revive the Dying Jury Trial

In this article from The Advocate’s Spring 2022 edition, Richard Gabriel, Emily Shaw, Gabriela Cedré, and Jonathan Ross discuss several reforms that can help preserve and improve American jury trials….

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A Comprehensive Guide to Jury Research

Many attorneys have a perception that jury trials are dangerous and unpredictable; that jurors cannot be trusted to properly sort through the facts and evidence, understand complex legal issues and ar…

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COVID-19 Insurance Survey Report

COVID-19 Insurance Survey Report

In May 2020, we conducted a national online survey of 802 jury-qualified U.S. citizens. The survey was designed to analyze people’s experiences and opinions about insurance and business

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